Altura Fertility

A Thoughtful Approach to IVF
For some people, the hardest part of IVF isn’t deciding to pursue treatment—it’s navigating the ethical questions that can come with it.

These concerns are personal. There is no single “correct” way to think about them. And having questions doesn’t mean IVF isn’t for you.
Altura Fertility was designed to offer a clear, intentional option for people who want more choice in their fertility journey.
The Altura IVF Model
Altura was designed for people who want a more intentional way to pursue IVF—one that reflects both modern medical practice and personal values.

Altura follows a focused IVF model that uses a lower stimulation protocol (using less medications), with the goal of creating one highly viable embryo. This approach avoids the creation, or long-term storage of, unused embryos.

For many couples, this model reduces ethical and emotional complexity while maintaining outcomes comparable to traditional IVF care.

This isn’t about doing less. It’s about doing what’s needed for you to get the family of your dreams—thoughtfully and intentionally.
Altura Compared to Traditional IVF Care
Traditional IVF care is often designed to maximize the number of embryos created in a single cycle. For some patients, that approach makes sense.
Altura was designed differently.
Altura’s IVF model emphasizes:
  • Lower stimulation protocol, using less medication when clinically appropriate
  • A focus on creating one highly viable embryo
  • Avoiding the creation, or long-term storage of, unused embryos
For many couples, this approach feels more aligned with their values, their comfort level, and the kind of IVF experience they want.
Because Altura’s model is more focused and intentional, it also allows us to reduce unnecessary complexity and cost without compromising quality of care.
Frequently Asked Questions
What is ethical IVF?
Ethical IVF means different things to different people. For some, it involves minimizing the number of embryos created, avoiding long-term embryo storage, or using lower levels of medication when appropriate.
Does Altura create fewer embryos than traditional IVF?
Yes. When clinically appropriate, Altura’s model focuses on creating one highly viable embryo rather than maximizing the number of embryos in a single cycle. This approach helps reduce the need to make future decisions about unused embryos.
Does Altura use less stimulation and fewer medications?
Altura uses lower stimulation protocols and fewer medications when medically appropriate. The goal is to use what’s needed—no more and no less—while maintaining outcomes comparable to traditional IVF care for eligible patients.
Is Altura a good option for people with ethical concerns about IVF?
Altura may be a good fit for people who feel conflicted about aspects of traditional IVF, such as creating many embryos or long-term embryo storage. Altura does not judge or replace other IVF approaches—it simply offers a thoughtfully designed option for those seeking a different path.